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UK Holidaymakers Becoming Greener

Fri, 18 May 2007

One in five British holidaymakers say they are more likely to use a car as means of transport for a holiday this year due to the impact of air travel on the environment, according to research revealed yesterday.

The ‘YouGov’ study for AA Personal Loans shows that twenty per cent of Britons are planning a UK break when they go away this summer and 11 per cent are intending to head off to Europe on a driving holiday because of their concerns over climate change.

While less than half revealed they were sticking to their plans to take short-haul flights to Europe (48 per cent), 3 per cent stated that the "carbon footprint" of travel had made them cancel their holidays altogether.

A total of 2,687 people were included in the research across the UK, which also found that 25 per cent of Scots said they are going on holiday in the UK this year in response to environmental concerns.

Other alternatives to air travel are also being invested in by British holidaymakers, with one in five of those planning a driving holiday in the Britain looking to buy a more environmentally-friendly car in the next 12 months.

Holidaymakers planning a caravan trip are taking a liking to more efficient and environmentally-friendly diesel cars, with 35 per cent intending to buy a diesel vehicle in the next year, compared to 27 per cent who’d prefer to purchase a petrol car .

Lloyd East, AA Personal Loans director said, "AA Deals on Wheels reports have shown a consistent increase in the demand for more environmentally-friendly vehicles over the last year."

"This research further exemplifies the changes people are making to their car purchase and travel plans in order to decrease their carbon footprint," he added.
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