The costs of taking a European ski holiday have dropped this season compared with prices last year, according to new research carried out by The Co-operative Travel and Travelcare.
The study found that ski holidaymakers who book last minute bargains are being rewarded with prices up to £100 less per person on the continent.
Ski trips in Italy have recorded the biggest price decline in prices, with prices falling by 16 per cent compared to last season, resulting in average cost of £597 per person - £113 cheaper than the 2006/7 season.
Other skiing destinations found to have become considerably more affordable in 2007 include Bulgaria, with a 13 per cent drop in prices, France and Austria which have both seen the average price of ski break fall by three per cent compared to last season.
Mike Greenacre, managing director of The Co-operative Travel, commented: "The 2006/2007 season was one of the worst on record for snow fall in the European ski resorts, with artificial snow cannons being used to generate enough snow, especially in more low lying areas."
"As a result, advance bookings to long-haul destinations have rocketed. For example, sales to Canada have increased 99 per cent with the increase driven largely by skiers wanting guaranteed snowfall."
"At the same time European prices have tumbled, meaning that last-minute bookers can capitalise on this early snow fall and get on the slopes for much less," he stressed.
Betony Garner, of the Ski Club of Great Britain added: "Last season was a tricky year for Europe with mild temperatures and variable snowfall. We predicted that this would have a knock on effect for the 2007/08 season."
"The Canadian dollar is particularly weak at the moment and there are some great value-for-money deals available for British skiers wishing to travel to Canada so it's not surprising to see such an increase," she added.











