A third of British travellers would be willing to pay green taxes on their flights if they knew the funds raised would help produce more eco-friendly air travel, a new survey has revealed.
But, more than 50 per cent of those surveyed in the study said they would not stop flying abroad in favour of a greener UK holiday, although a fifth of those polled said they have made an effort (or will do so in the future) to take more holidays in Britain .
Chris Evans, Hyder Consulting's head of environmental solutions, commented: "It would appear that while many more adults are aware of the environmental damage that air travel can do, and are willing to pay to offset the damage created by flights, they are not prepared to stop flying or give up the travel opportunities that this form of transport offers."
Evans added that a small fraction of respondents admitted to having reduced their air travel to try and minimise their carbon footprint .
The Hyder Consulting survey followed a recent appeal from low-cost airline easyJet for air passenger duty to be replaced with a 'polluter tax', with taxation amounts respective to environmentally friendly efforts of the airline concerned.
Air passengers are able to use a number of carbon offsetting schemes to counteract the carbon emissions released by their flights through donations to projects such as tree-planting.
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